**FURRY FRIENDS**

As I was searching for a new topic to discuss, I decided to google “PR for animals,” and I found this website, which is dedicated to the same thing as me: public relations for our furry friends - animals. I immediatley had an appreciation for this fellow lover of animals and PR, but started losing it as I read through their webpage. I happend upon one of the “tips” pages and found myself annoyed after reading it because I just wasted a few minutes of my life. I was interested in “How to Navigate Your Local Newspaper,” thinking that it would be helpful for my developing skills, but it was just common sense.

When I started reading the tips section about “How to Handle a PR Crisis,” I was thinking the same thing. Then, suddenly, it hit me: These articles aren’t common sense, they’re just targeted toward a less PR-educated group, like to a non-profit group that has no PR department. My appreciation was restored. This is a great resource, just not particularly for me!

The website originated, and now includes, a blog called PR for Animals. Check it out!